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Netflix Is Ready To Greenlight 700 Original Shows

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Netflix, set to spend upwards of $8 billion on content in 2018, will have in the neighborhood of 700 original TV shows and movies on the service this year, according to CFO David Wells.

The huge bucket of content is driving up Netflix’s subscriber base, said Wells, speaking Tuesday at the Morgan Stanley Technology, Media & Telecom Conference. The “700-range” figure he cited includes 80 original productions from outside the U.S., such as psychological thriller “Dark” from Germany.

The company’s strategy continues to be, “Let’s continue to add content — it’s working, it’s driving growth,” Wells said.

Asked how much content spending is enough for Netflix, Wells replied that “there’s no magic line where you know exactly where you are” in terms of efficiency.

He also said there’s “no religion” at Netflix about the source of programming, although the company increasingly intends to produce its own content. “People don’t care where the stories come from,” he said. “We’re about having the best content. We don’t necessarily have to do it ourselves.”

Netflix ended 2017 with 117.6 million streaming members worldwide. “There’s more non-members than members of Netflix – that’s our opportunity,” Wells said, citing an estimated 700 million broadband users globally (excluding China).

Wells also discussed Netflix’s boosting its marketing budget. The company told investors last month that it plans to increase marketing spending more than 50% in 2018, from $1.3 billion last year to $2 billion this year.

“We used to think every incremental dollar was best spent on content,” but it’s increasing spending on marketing because “we think marketing is a multiplier on the content spend,” Wells said.

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Rick And Morty Creators Promises No More Long Waits After Season 4

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Rick and Morty’s creators are gearing up for a historic run for the series.

After long negotiations that pushed back season 4, Adult Swim has renewed the show for 70 episodes. Now with the deal in place fans won’t have to wait 18 months between seasons.

Rick and Morty co-creator Justin Roiland spoke to Polygon about the impact of the new deal. “We‘re super excited that, for the first time ever, we’re locked in, we know what the future is, we have job security,” Roiland said. ”Harmon is in great spirits, we have a great writer’s room. We want the episodes to stay good, but we do also want to try to turn them around a little quicker now that we have this big order, I think it gives us the ability to be faster. We’re not going to do these long breaks, these chasms in between seasons anymore. We’re going to schedule vacation time and just keep the machine going. It’s going to be really cool.”

Fans still have to wait a couple of months for the fourth season. Rick and Morty’s fourth season may not debut until late 2019.

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Adonis Is Ready To Avenge His Father’s Death In The Ring In Creed II Trailer

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The demons from the past return in the first Creed II trailer.

Life has become a balancing act for Adonis Creed. Between personal obligations and training for his next big fight, he is up against the challenge of his life. Facing an opponent with ties to his family’s past only intensifies his impending battle in the ring. Rocky Balboa is there by his side through it all and, together, Rocky and Adonis will confront their shared legacy, question what’s worth fighting for, and discover that nothing’s more important than family. Creed II is about going back to basics to rediscover what made you a champion in the first place, and remembering that, no matter where you go, you can’t escape your history.

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Sylvester Stallone, who won a Golden Globe for Creed and wrote Creed II, and Tessa Thompson also return, with Dolph Lundgren reprising his Rocky IV role of Ivan Drago, the boxer who killed Creed’s father Apollo in the ring. Pro boxer Florian Munteanu will star as Drago’s son and Creed’s latest opponent.

 

 

Creed II comes to theaters November 12, 2018.

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Bas Is Enjoying Life On Boca Raton Track

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Bas has finally come out of hiding for a new track with ASAP Ferg.

For “Boca Raton,” producer Sango lays down distorted synths and tambourine shakes as light drum strikes creep in behind Bas’ vocals. Bas isn’t looking to be tied down in a relationship, rapping, “I got this chick on the phone/Talking ’bout life and how I just ain’t for her, I been inclined to agree/’Cause all I been doin’ is me/Now I can’t be your one baby girl/But I play the two or the three now.”

Bas has been on tour with J. Cole and promised fans he would be dropping new music all summer long. So let’s hope this is the first track of meaning.

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