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Lfty Is Testing A Subscription Service

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Lyft was to change the ride-sharing industry with subscription service.

The terms of the subscription models seem to vary, but appear targeted at users who spend up to $450 on ride-hailing a month. One all-access pass offered up to 30 standard Lyft rides for $199 a month, another was priced at $300, and another at $399 for 60 rides. Individual rides up to $15 were covered under the all-access pass. It wasn’t immediately clear how users would be charged for rides that exceed $15.

Lyft CEO Logan Green mentioned these subscription plans were the future of his company during a press event Wednesday to announce a partnership with auto parts producer Magna to build self-driving cars. “We are going to move the entire industry from one based on ownership to one based on subscription,” he said.

This could be attractive to some riders, but don’t expect the vast majority passengers to drop that amount.

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Amy Schumer Refuses Superbowl Ad Spot To Support Colin Kaepernick

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Amy Schumer has decided to side with Colin Kaepernick.

Schumer joins the list of entertainers that have turned down the NFL. The actress/comedian announced she will not appear in Super Bowl ads this year as a sign of support for Colin Kaepernick.

“Once you witness the truly deep inequality and endless racism people of color face in our country, not to mention the police brutality and murders. Why not kneel next to your brothers? Otherwise, how are you not complicit?” she wrote in her Instagram post. “[…] I personally told my reps I wouldn’t do a Super Bowl commercial this year. I know it must sound like a privilege ass sacrifice but it’s all I got. Hitting the NFL with the advertisers is the only way to really hurt them.”

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Friday thought. I wonder why more white players aren’t kneeling. Once you witness the truly deep inequality and endless racism people of color face in our country, not to mention the police brutality and murders. Why not kneel next to your brothers? Otherwise how are you not complicit? I think it would be cool if @maroon5 backed out of super bowl like @badgalriri Did. I personally told my reps I wouldn’t do a Super Bowl commercial this year. I know it must sound like a privilege ass sacrifice but it’s all i got. Hitting the nfl with the advertisers is the only way to really hurt them. I know opposing the nfl is like opposing the nra. Very tough, but don’t you want to be proud of how you’re living? Stand up for your brothers and sisters of color. And the hottest thing a guy can do is get down on one knee. Not to propose but to reject the treatment of his teammates by this country. Anyone who says its disrespectful to our military please read up on the fact that a lot of veterans are proud of what @kaepernick7 is doing and fully support him. What are your thoughts?

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Rihanna also turned down the Half Time show in support of Kap.

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Kyle Kuzma Signs Deal With GOAT To Wear Rare Nikes

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Los Angeles’ Lakers’ second-year forward Kyle Kuzma has signed a deal with GOAT, the world’s largest marketplace for authentic sneakers, making him the first athlete to partner with a sneaker reselling platform.

“GOAT has inspired me to start collecting more seriously and build my style around sneakers,” said Kyle Kuzma. “People assume that, as an NBA athlete, you can get access to any kind of sneaker you want. When in reality, it’s hard to get the exclusive releases or shoes from the past, and feel confident they’re authentic. GOAT gives me a second chance at not only the limited releases I missed, but also the shoes I wasn’t able to afford growing up.”
“GOAT has always celebrated great athletes,” said Eddy Lu, co-founder and CEO of GOAT. “Kuzma is emblematic of the passion, focus, and determination that reflect what it means to be great. We couldn’t be more proud to have Kuzma represent the GOAT brand, and inspire others both on and off the court.”
Since the NBA removed its restrictions on what color sneakers players can wear on the court.  The deal will allow Kuzma to wear any color combinations of rare kicks.

 

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Adidas Releasing Limited Edition Waterboy Collection

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Adidas is officially releasing a Bobby Boucher jersey from 1998 classic Waterboy.

The jersey is apart of limited edition collection to celebrate Adam Sandler’s iconic character. The gear will feature the SCLSU (South Central Louisiana State University) Mud Dogs apparel from their Bourbon Bowl victory. Boucher was the linebacker that led the team to an epic comeback win 30-27.

The Adidas Bobby Boucher Mud Dogs’ replica jersey recreates the original Adidas Mud Dogs’ uniforms worn in the film. Centered around the classic orange home colorway, the jersey features Boucher’s name on the back, the #9 and the Bourbon Bowl Championship patch on the upper left chest. Additional design details include the royal blue and white striping across the sleeves and neckline.

The limited edition capsule collection will feature key pieces of apparel and accessories seen throughout the 1998 classic film have been recreated for fans of Bobby Boucher and the Mud Dogs, including the Bobby Boucher Mud Dogs’ replica jersey ($120), Coach Klein’s varsity jacket ($100), an SCLSU hat ($30) and SCLSU water bottles ($20).

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